Beauty / Make-up
CHARLOTTE TILBURY'S NEW EYESHADOW STICKS SURVIVED A MET GALA NIGHT
Cher wore the brand's Exagger-Eyes sticks on the red carpet - and the formula is built to handle exactly that kind of test.
Charlotte Tilbury's new Exagger-Eyes Easy Eyeshadow Sticks, available in 12 shades spanning matte blur and satin glow finishes, got a high-profile real-world stress test this year.
When Cher wore the shade Chestnut Sculpt on the Met Gala red carpet - precisely the kind of extended-wear, high-humidity, camera-flash-heavy scenario the formula was built to handle.
The brand's marketing claims up to 24 hours of long-lasting wear, positioning the sticks specifically against humidity and water rather than simply against ordinary daytime fading - a distinction that matters considerably for a cream-to-powder eyeshadow stick format, which has historically struggled more with creasing and transfer in humid conditions than traditional pressed powder shadows applied with a brush.
Eyeshadow sticks as a format have grown steadily more popular across prestige makeup in recent years specifically because of their speed and low skill barrier compared with a full brush-applied shadow routine - swipe-and-blend application that still allows for genuine pigment intensity, appealing to makeup buyers who want a polished eye look without a multi-step process or specialised brush collection.
A red-carpet appearance under Met Gala-level scrutiny functions as a meaningful, if informal, endorsement for any long-wear claim - the event's combination of extended event length, warm indoor conditions and constant photography represents about as demanding a real-world test as a cream eyeshadow formula is likely to face outside a dedicated lab study.
About the author
Nicole Cohen
Fashion editor and writer covering design, image-making and the creative networks connecting Southeast Asia.
